The third eircom Home Sentiment Survey was released earlier this month and provides a unique insight and understanding into the usage and impact of technology on everyday life in ireland. Commissioned by eircom, Ireland’s largest telecommunications provider, the survey is conducted by Behaviour & Attitudes and is conducted among 1,000 Irish households. This survey aims to record the social changes experienced in Ireland, as a result of technology.
Amongst the findings from the latest eircom Home Sentiment Survey (eHSS), is an increased reliance on technology. We now rely on apps to assist us in our everyday lives.
Households across Ireland are going through a significant digital transformation, with increased usage of smartphones, Kindles and iPads. According to the B&A Home Sentiment Survey 2013, technology is also a source of added security in Irish homes with 46% of respondents claiming to sleep better with a mobile phone next to their bed, compared to 21% who cite an alarm as giving them a better sleep at night.
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